Hi there, I am Jaime Garza a North Central Ohio based marketing agent, passionate about
The earliest evidence for the word Purposefully currently comes from the mid-1800s, with the meaning “indicating the existence of a purpose or object,” or “not meaningless or aimless,” (Elizabeth Grant, Memoirs of a Highland Lady, 1854).
“Companies need to reflect their purpose in their communications and operations, but don’t necessarily need to comment on every social issue that emerges. Purposeful marketers consider which issues are most relevant to their activities, audience, brand and values, and which are not.”(peoplewithpurpose.com, 2022)
It is essential to understand the pain points and needs of your target audience. With the right insights, I can create and promote content that speaks to those needs. I do this to enable your business to capture attention and ultimately increase brand awareness and engagement.
To get started, I first research the broader context of your target audience. Think about their buyer intent, and use this knowledge to produce relevant content. I also aim to find a balance between keyword-rich and intent-based content for best results. Finally, by providing personalization through understanding your audience’s pain points and desires, I can provide them with an improved user experience and boost your online presence.
I hereby dedicate myself to helping your business create high-quality, unique, and expert content. I will stay creative with my content format and ensure all information is up-to-date. I will stay abreast of the latest search engine algorithm updates, research them thoroughly, follow them accordingly, and make sure that your brand has the best possible SEO content available.
As technology advances, so does the way consumers shop. We are seeing a shift towards more digital-based buying habits, with 82% of customers researching products online before purchase and 79% doing their shopping entirely online. Companies must keep up with this changing trend by embracing digital marketing tools like SEO, content marketing, social media and email marketing in order to stay competitive. Furthermore, businesses should be leveraging lead generation, mobile optimization, digital advertising and other methods to capture the attention of their target audiences. Keeping current with advancements in technology is critical for staying ahead of the competition.